Abstract：With its numerous texts and rich contents, Jiaozuo folk ballads have a long history, they are compared to bright-colored flowers in the regional folk culture.There are extensive usages of the traditional rhetoric art style of the“comparison”in Jiazuo falk ballads, for example, emphasizing the different natures in the contrast, strengthening the rhetoric subjects, exaggerating the opposite meanings, enhancing the different artistic charms of metaphor and analogy;Based on the experiences of the daily life, The authors of jiaozuo folk ballads applied quite a number of the similes, contrasts and metaphors to their works to reflect the wonderful features of the people's life;Bringing the abstract things into the emotional world of the human society so as to make people understand the true sense of the folk characters of the ballads.

Keyword：Jiaozuo ballads;comparison;rhetoric devices;regional culture;