Abstract：Translation is not only an activity of bilingual transference but also an intercultural communication. It is closely related to culture. Translators who live in different culture background are sure to have different aesthetic experience of the same literary figure. Under the influence of cultural difference, different translator tends to employ different translation strategies in the modeling of literary figure's appearance, costume and language. Therefore, Wang Xifeng, as one of the main literary figures in Hongloumeng, takes on a different look in Yang Xianyi's version and David Hawkes' version.

Keyword：culture difference;translation;literary figure;Wang Xifeng;Hongloumeng;