Abstract：The environment, subject and object of college ideological and political education has undergone significant changes in the Age of Big Data. Traditional ideas and technological means are gradually lagging behind the trend of the Big Data Era, which demands researches to keep up with the time, seize opportunities, face up to challenges and rebuild college ideological and political education. The exploration and construction of grid mechanism is one of the effective approaches to meet challenges of the Big Data Era and seize the opportunity to promote reform of college ideological and political education.

Keyword：the Age of Big Data;ideological and political education;grid mechanism;